Ke kumu o ka ʻoihana:E nānā i ka ʻike mea kūʻai aku, hana i kahi hōʻailona hōkū, a lilo i mea lawelawe i hilinaʻi ʻia e nā mea kūʻai aku!
Misiona ʻoihana:E hana mau a hoʻoikaika e hoʻomaikaʻi i ka maikaʻi o nā huahana sponge!
ʻIke ʻoihana:e hoʻomaʻemaʻe i ka honua, ʻoi aku ka maikaʻi a me ka nani!
Waiwai Brand:manaʻo, kūpaʻa, kaʻana like, lanakila-lanakila!
ʻIkepili pāʻoihana:hana hou, hoʻomaikaʻi, lawelawe, a me ke kūpaʻa!
Manaʻo kālena:Loaʻa iā lākou ka mākaukau a me ka kūpaʻa politika, eclectic, e hoʻohana pono i kā lākou mau talena!
Manaʻo lawelawe:ma muli o ka lawelawe, ola ma ka maikaʻi, a ʻimi i ka hoʻomohala ma ka ʻepekema!
Manaʻo maikaʻi:ʻO ka mākeke ke kai, ʻo ka maikaʻi ka moku, a ʻo ka maikaʻi ka peʻa!
Moʻomeheu hui:Hui pū, kōkua kekahi i kekahi, lokahi a pilina!
ʻŌlelo ʻōlelo ʻoihana: I kēia lā, manaʻo wau i ka hui ʻo koʻu home;ʻapōpō, e haʻaheo ka hui iaʻu!
Pahuhopu lōʻihi:e hoʻokō i ka lanakila nui, ka ʻoiaʻiʻo a me ka pōmaikaʻi!